Win the first 1000 days as CMO at your organization and set the tone for everything after.
Your first 1000 days are your proving ground. Marketing Field House gives you the structure, insight, and expert access to turn those early decisions into lasting leadership success without burning out or going it alone.
Why the first 1000 days matter
Every CMO knows the clock is ticking fast.
You’ve likely seen the stats: CMOs often last only about three years—roughly 1,000 days—in the role. That’s why we focus there: to flip the script and turn those 1,000 days from a proving ground into the most defining chapter of your leadership story.
But the first 1000 days at the organization aren’t just about surviving — they’re about defining your reputation. The stakes are real: research shows that 50% of new executives fail or leave within 18 months.
That’s why this window matters so much. It’s the time when credibility is earned, alignment is built, and momentum begins to compound.
Get it right, and you’ll not only strengthen trust across your leadership team, you’ll also directly influence the results tied to your performance-based compensation.
Marketing Field House helps you use this window to drive clarity, accelerate revenue impact, and demonstrate measurable business value with proven strategies that work now. And let’s face it, marketing’s old playbooks just don’t work well anymore.
So when those 1000 days go right, the organization wins — and so do you.
Our Mission
Make every member the rockstar of their Leadership Team.
What you get inside Marketing Field House
-
Field Guides: Learn from the Brightest Minds in Marketing
Gain exclusive access to marketing’s leading expert — like Talia Wolf, Kathleen Schaub, or Philipp Humm — delivers a focused session and actionable playbook you can put into practice right away.
-
Field Ops + Friday Fix: Put the Learning into Fast Action
Field Ops sessions help you turn ideas into next steps. Friday Fix helps you brainstorm a solution to an immediate problem on your plate.
-
Leading Beyond Marketing: The Masterclass Series
Exclusive to members, this ongoing series helps you lead on the Leadership Team with sessions like:
Decode the CEO — see strategy through your CEO’s lens.
Unblock the Leadership Team — build alignment and traction.
Build a Culture of Experimentation — drive faster results.
-
The Field House Community: Anywhere You Are
A private and fun network of people like you ready to help you share experiences, and lend perspective — whenever you need it. And, Marketing Field House is both desktop and app driven on Apple and Android devices so you can always jump in on the fly.
What a typical month looks like
You’re busy — we get it. Marketing Field House fits into your schedule with high impact, low time investment.
Week 1: Field Guide keynote (60 min, live or on-demand)
Week 2: Field Ops working session (45 min)
Week 3: Leading Beyond Marketing Masterclass (30 min, on-demand)
Week 4: Friday Fix check-in (30–45 min)
Each month you’ll learn from the brightest minds, put ideas into play fast, and be surrounded by people who make winning feel fun again.
“Field Ops turned an entirely new strategic approach for me into execution in one week.”
“I left the session with a ready-to-run framework my team used immediately. It’s the most practical learning experience I’ve had as a CMO.”
All about Marketing Field House
-
For CMOs (or the leading marketing role at the company) within their first 1000 days at an organization who want to maximize their performance, career and compensation opportunity.
-
Exclusive access to monthly Field Guides speaking events with top global experts, Field Ops sessions that put ideas into action, Friday Fix sessions to brainstorm immediate challenges, and the full Leading Beyond Marketing Masterclass library, plus live discussions, resources and a lively community of your new best friends.
-
It’s intentionally focused, curated, and vendor-free — no ads, no sales pitches, no noise. Every session, expert, and conversation is designed to help you think sharper, lead smarter, and get tangible results faster. This isn’t another “big tent” community chasing thousands of members just so they can monetize them to advertisers — it’s a respectful professional space built for the few who actually do the work.
-
Yes. Marketing Field House was designed specifically for busy marketing leaders. You can get meaningful value from as little as 2–3 hours a month — all sessions are recorded and available on-demand, so you can learn and apply at your own pace. Think of it less as “one more thing” and more as the few hours that make everything else you do work better.
-
$1,068 per year (with the option to bill quarterly). Many of our members expense it as part of their professional-development budget.
-
Yes — you’ll keep access through your paid term, and you can renew or pause as needed.
-
Click the button below to secure your membership and get immediate access to the upcoming Field Guide session and Masterclass modules.